Blog
Notes on finding the leaks.
Practical Google Ads fixes for local and service businesses, in plain English.
Agencies and contracts
- Agencies and contracts
Free Google Ads audits are a sales pitch in disguise
A free audit isn't free advice. It's the first step of a sale. Here's how they work, what to ask, and why I don't offer one. - Agencies and contracts
Why nobody can guarantee you Google Ads results
Guaranteed leads sound great. Here's why no honest specialist can promise them, and what I promise instead. - Agencies and contracts
What should £500 a month of Google Ads management get you?
Most agencies don't publish their prices. Mine start from £500 a month. Here's what that covers. - Agencies and contracts
Why I don't do Google Ads audits
Most Google Ads specialists start with an audit. I don't. Here's why, and what happens instead. - Agencies and contracts
Your Google Ads agency has gone quiet. What now?
The reports get vaguer. The replies get slower. Here's how to tell if anyone's actually working on your account, and what to do about it. - Agencies and contracts
Who owns your Google Ads account? Check this today.
If someone else controls your account, you could lose years of data the day you leave. Five minutes to check.
Want me to look at your account?
Tell me what's going on and I'll come back to you with a price.